Back

Meta enters the personal-agent market with Muse

Meta Muse mark with assistant chat bubbles

Meta on Sept. 8, 2026, launched Muse, its first personal artificial intelligence agent for email, booking and longer goals, and the app climbed U.S. charts after launch.

Meta on Sept. 8, 2026, entered the personal artificial intelligence agent market with Muse, a consumer agent built to act on a user's behalf for everyday tasks such as email, travel booking and multi-step goals.

Those actions run inside Muse Secure VM, a dedicated cloud virtual machine rather than on the user's device.

Meta says credentials stay in secure storage Muse cannot see, sensitive steps need approval, people control app access, Muse does not feed VM data into Meta's ad system, and training opt-out is offered. Those lines are company claims, not a third-party security audit.

Meta says Muse is available on iOS, Android and muse.ai.

Muse has climbed U.S. app charts since launch. Chart position is a market signal; product safety and reliability remain separately verified.

  • @mreflow Video

    Early access felt like an easy agent on-ramp for chatbot users, while coding agents still win on integration breadth. The walkthrough covers iOS, Android and muse.ai.

    Watch on YouTube

Sources

Source moments

  1. 3:07-3:35 : Muse launch; actions; Secure VM
  2. 3:35-3:53 : goals, browser/forms; approval before email/purchase
  3. 4:18-4:55 : privacy claims as presented
  4. 4:59-5:07 : #2 US app; iOS/Android/muse.ai
  5. 5:12-6:40 : onboarding/UI walkthrough
  6. 10:05-10:39 : fewer integrations vs Codex/OpenClaw; easiest agent start